Patriots coach Bill Bilichick doesn't do many sit-down, one-on-one interviews and he certainly doesn't do many on the business channel CNBC. But, that's just what happened Thursday.

Belichick was interviews in Annapolis on the CNBC show 'Power Lunch' and talked leadership, competition and football.

As part of a question and answer 'word association' game, Belichick was asked to reply when someone says 'deflategate'.

His answer - 'ridiculous'.