The Boston Bruins are partnering with Skowhegan ice cream maker Gifford's on a brand new flavor called 'Power Play Fudge' and the big winner in the deal is charity.

The partenership calls for 5% of the sales of 'Power Play Fudge' to go to the Boston Bruins Foundation which works with charity organizations around New England.

The ice cream flavor is described this way - 'a crushed chocolate cookie advantage in a shift of golden vanilla ice cream full of fudge-filled chocolate pucks and crossed with a milk-fudge ribbon.'

NOTE: The Burins host the Montreal Canadiens tonight in game five of the new NHL season. The game will be a record-setting 735th game between these to franchises. (B's record: 273-349-103-9)